We aim to spread the model of turning consumers into change agents through cooperation and partnership with retail chains that can apply our concept as part of their corporate responsibility program.

Through action cards included in the packages consumers can take a stand for Fair Sex.

We had our first Legwear designed by Swedish designer Johanna Brag in 2011.

We need your help to launch them during 2012.

Sign up and make it possible for anyone to take stand for Fair Sex and at the same time become an owner of a fabulous pair of legwear!

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    At the end of the campaign we will be passing your desire forward to the retail chains.